China Trademark Registration

China is a first-to-file market. If your Singapore business plans to sell, distribute or expand into Mainland China, early trademark registration is critical to securing control of your brand. We provide strategic trademark programs for the Mainland China market.
Mainland Strategy

First-to-File Protection

China trademark protection is often overlooked by overseas businesses. For Singapore companies entering Mainland China, filing early helps secure your brand rights before another party files first and supports smoother distribution, licensing and sales arrangements.

  • Integrated vs. Separation filing
  • Retrial processing
  • Customs Recordal schemes
  • Non-use Cancellation actions

Integrated Registration vs. Separation Registration

Registration Method
Integrated
Iconic
English
Chinese
Bilingual
Integrated Type (1 application putting logo, English, and Chinese together)
Yes
No
No
No
No
Separation Between Words & Logo (2 applications: logo separate from text part)
No
Yes
No
No
Yes
Independent Element Type (3 applications: Logo, English, and Chinese separated)
No
Yes
Yes
Yes
No
Mixed Type (4 applications in parallel with all above methods)
Yes
Yes
Yes
Yes
No
Our consultants can help you determine which separation strategy best protects your brand elements from infringement in Mainland China.

Comprehensive China IP Solutions

Trademark & Copyright

Where a registered trademark has not been used for three consecutive years without a valid reason, a non-use cancellation can be considered to remove a blocking registration and address certain trademark-squatting situations.

Registration Retrial

Application rejected? Retrial is the solution. You get one appeal opportunity authorized by an objective review committee, giving you time to prepare strong evidence.

Non-Use Cancellation

Tackle application barriers and cyber squatting. Revoke maliciously registered trademarks that haven't been used for 3 consecutive years. Less costly than assignments or negotiation.

Take Action

Don't lose your brand in China.

Contact our dedicated Mainland China IP team to discuss your registration strategy, retrials, or customs recordal before competitors file first.